Gift of books campaign launched to help improve children’s literacy in Greater Manchester

A campaign called ‘Gift Of Books’ is aiming to get the printed word into the hands of children who have never owned a book.

People can simply donate their favourite childhood book and it will be given to a child who needs it across Greater Manchester.

The campaign was launched following research from The National Literacy Trust earlier this year that revealed 40,000 schoolchildren throughout Greater Manchester aren’t fortunate to own a single book of their own.

12 collection points are currently accepting donations across the region, allowing local book lovers to share their love of the printed word.

The donated books will then be redistributed to children across the region who attend schools identified by the National Literacy Trust as being in deprived areas where low levels of literacy are seriously impacting on people’s lives, including twelve schools in Trafford.

The Gift of Books campaign has already redistributed books in Trafford to:

Gorse Hill Primary school and aims to redistribute the books to children who attend Old Trafford Community School,

  • Partington Primary School,
  • Barton Clough Primary School,
  • Kings Road Primary School,
  • Victoria Park Infant School,
  • Kingsway Primary School,
  • St Matthews Church of England Primary School
  • Lostock College,
  • Stretford High School,
  • St Antonys Catholic College
  • Broadoak School Partington

But this can only be achieved with your help!

The initiative is a joint partnership between Stockport business cartridgesave.co.uk and the National Literacy Trust.

To take part, visit cartridgesave.co.uk to find your nearest collection point, and simply drop your gift off, with a printed note explaining why you enjoyed it so much.

Schools, local groups and community centres in Trafford can also register as a collection point by filling in the sign-up form.

Ian Cowley, managing director of campaign organisers, cartridgesave explains: “We are looking to change the future of school children in Greater Manchester one book at a time by calling on the surrounding areas of the city to help us donate as many books as possible.

“It is simply wrong that in 2018 so many children have don’t own a single book, a clear sign of imbalance in our society. This spring we hope that the simple act of sharing the book that made a difference to your childhood, will make a critical difference in the lives of the most disadvantaged.”

How donating a book will make a difference: four key facts

1.     One in eight of the most disadvantaged children in Greater Manchester say they don’t have a book of their own at home.

2.     In England the median hourly wage of workers with the highest levels of literacy is 94 per cent higher than for workers who have the lowest levels of literacy.

3.     Reading for pleasure is more important for children’s cognitive development than their parents’ level of education and is a more powerful factor in life achievement than socio-economic background.

4.     Low levels of literacy cost the UK an estimated £81 billion a year in lost earnings and increased welfare spending impacting on the economy as a whole.

Director of the National Literacy Trust Jonathan Douglas says: “The “Gift of Books” campaign is an absolutely brilliant way to encourage children in Greater Manchester to fall in love with reading. It will really help to ensure the next generation are better equipped to tackle education, work and life.”



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