As the world marks World Hearing Day on March 3rd, PinnaClear Ear Care is joining the global initiative to raise awareness about the importance of hearing health.
With millions of people experiencing hearing loss worldwide, PinnaClear is encouraging individuals to take proactive steps in protecting and improving their hearing.
World Hearing Day, an initiative led by the World Health Organization (WHO)1, highlights the impact of hearing loss and promotes preventive measures, early detection, and effective management.
This year’s theme, ‘Changing Mindsets: Let’s Make Ear and Hearing Care a Reality for All’2, aligns with PinnaClear’s commitment to delivering high-quality, personalised hearing care and breaking the stigma associated with hearing loss.
The Growing Need for Hearing Care
According to WHO, over 1.5 billion people globally experience some degree of hearing loss, and this number is expected to rise. Additionally, 1.1 billion young people are at risk of hearing loss due to listening to music at unsafe levels3. In the UK alone, one in six people has some form of hearing impairment4, yet many delay seeking professional help, sometimes by up to ten years.
Signs of Hearing Loss
Hearing loss often develops gradually, making it difficult to recognise early. Common signs include:
● Difficulty understanding speech, especially in noisy environments.
● Frequently asking people to repeat themselves.
● Turning up the volume on TVs and radios higher than usual.
● Struggling to hear phone conversations.
● Ringing in the ears (tinnitus).
Untreated Hearing Loss and Cognitive Decline
Recent UK research has highlighted a significant link between hearing loss and cognitive decline. A report by Alzheimer’s Research UK estimated that eliminating mid-life hearing loss could lead to a 9% reduction in dementia cases5. Additionally, the Alzheimer’s Society has noted that even mild hearing loss is associated with an increased risk of dementia and a decline in memory and thinking skills6.These findings underscore the importance of addressing hearing loss early to potentially mitigate the risk of cognitive decline.
Free Hearing Health Checks for World Hearing Day
To encourage early detection and intervention, PinnaClear is offering free hearing health checks and a 50% discount on earwax removal at its Urmston clinic throughout the week of March 3rd. Additionally, on March 3rd, PinnaClear will be giving away five free pairs of high-quality earplugs to young adults aged 20-30, available on a first-come, first-served basis. These initiatives aim to help individuals assess their hearing, protect their long-term ear health, and receive expert guidance from qualified audiologists.
“We believe that hearing care should be as routine as an eye test,” says Hafiza Choonara, senior audiologist at PinnaClear Ear Care. “World Hearing Day is an opportunity to remind people that hearing loss can affect anyone, and early intervention is key to maintaining quality of life.”
Hearing Health Tips from PinnaClear Experts
To protect and maintain hearing health, PinnaClear recommends:
● Regular hearing checks, especially for those over 50 or exposed to loud environments.
● Avoiding prolonged exposure to loud noise by using ear protection at concerts, workplaces, or festivals.
● Turning volume limiters on when using earphones or headphones to listen to music
● Practicing safe ear care—avoiding cotton buds and opting for professional earwax removal.
● Seeking early intervention if experiencing ringing in the ears (tinnitus) or difficulty hearing conversations.
PinnaClear’s Commitment to Accessible Hearing Care
With experienced audiologists, PinnaClear offers advanced hearing solutions, including microsuction earwax removal, digital hearing aids, and personalised hearing care plans. By leveraging the latest technology and research, the clinic ensures every patient receives tailored high quality care.
In celebration of World Hearing Day, PinnaClear invites the community to prioritise their hearing health—book now (for a Free test) to take the first step towards better hearing. For more information, visit http://www.pinnaclear.co.uk or call 0161 88 33 222 to schedule an appointment
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