WH Smiths Intu Trafford Centre store raises £350,000 for good causes

Intu Trafford Centre WH Smith store celebrates raising over £350,000 for good causes and reveals its newly refurbished store.

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WH Smith is delighted to announce that as a result of the sales of national lottery tickets from its store in the Trafford Centre, it has raised a mighty £385,089 for good causes. The store is also celebrating its recent store transformation, with an enticing new redesign and open plan layout.

Customers visiting the store it is hoped will enjoy a totally new shopping experience as soon as they approach the store. With a bright neon stationery sign at the store entrance, customers will immediately be tempted into a welcoming and spacious interior with clear signage, making customers’ shopping experience far more enjoyable and easy to navigate.

From the dedicated and expanded stationery and art and craft areas, to a new Pen shop and digital ‘Tech Express’ department, where customers can indulge in the latest technology from brands such as Apple, Beats and Sony, as well as the much-loved books and magazines sections, there really is something for everyone.

Rachel Russell, Commercial Director for WH Smith, commented: “Raising money for good causes is integral to our business and we’re so delighted to have achieved such a huge amount in the Trafford Centre. A huge thank you to our customers for their support. This great news comes alongside a very exciting time for our team in the Trafford Centre, as we unveil our new-look store. I am exceptionally proud of what has been achieved and hope that our customers are enjoying their new shopping experience.”

Matt Sill, WH Smith store manager commented: “All of the team here in the Trafford Centre are absolutely delighted with the new store look. Customer feedback has been really positive with customers commenting in particular on the bright, airy feel of the store and the positive atmosphere – there’s a great buzz! Our extensive art and craft department has been hugely popular, as well as our fashion stationery ranges – and we are really looking forward to welcoming both our loyal customers as well as new customers to the store to see our fantastic ‘Back to School’ ranges.”


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